 EECA SYMPOSIUM Münster: November 28th, 2003Hubert and Jochen Savelberg - euregio.net inc. - belgium
Every day some 10 million new pages come online!
It gets more difficult every day to be found in search engines, because your web site is not the only one in those catalogs. Success monitoring and regular updating of your keywords is now crucial to avoid being misplaced in the search results.
Competition has become quite tough!
When your web site is finally online the real work starts.
Just being present on the Internet is not enough any more, it must also give
you a return on your investment!
Today we want to use the EECL web site as an example to prove how you can
obtain better search engine results with some marketing techniques.
You need to get the attention from visitors, by all possible means. The
web site address should be mentioned on top of your letterhead, on your
folders and brochures, on your invoices, on the building wall, on
your cars and lorries, in your advertisements.
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